| 000 | 00910cam a22003014a 4500 | ||
|---|---|---|---|
| 001 | C43A98465B024F11A6AD28B50AD1D3ED | ||
| 003 | VSN5 | ||
| 005 | 20161128051739.0 | ||
| 008 | 040513s2004 nyua 001 0 eng | ||
| 010 | _a 2004048540 | ||
| 020 | _a1591840384 (acidfree paper) | ||
| 035 | _a(IMchF)fol09302296 | ||
| 040 |
_aDLC _cDLC _dDLC _dVSN5 |
||
| 042 | _apcc | ||
| 049 | _aVSn5 | ||
| 050 | 0 | 0 |
_aHF5415 _b.Z24 2004 |
| 082 | 0 | 0 |
_a658.8/02 _222 |
| 100 | 1 | _aZagula, John. | |
| 245 | 1 | 4 |
_aThe marketing playbook : _bfive battle-tested plays for capturing and keeping the lead in any market / _cJohn Zagula and Rich Tong. |
| 260 |
_aNew York : _bPortfolio, _c2004. |
||
| 300 |
_axxii, 311 p. : _bill. ; _c22 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aMarketing research. | |
| 650 | 0 | _aStrategic planning. | |
| 700 | 1 |
_aTong, Richard, _d1961- |
|
| 999 |
_c7837 _d7837 |
||