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_c62681 _d62681 |
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| 001 | 14363867 | ||
| 003 | FUTML | ||
| 005 | 20170512102650.0 | ||
| 008 | 060504s2007 mdu b 001 0 eng | ||
| 010 | _a 2006014844 | ||
| 020 | _a9780742538351 (cloth : alk. paper) | ||
| 020 | _a0742538354 (cloth : alk. paper) | ||
| 020 | _a9780742538368 (pbk. : alk. paper) | ||
| 020 | _a0742538362 (pbk. : alk. paper) | ||
| 037 | _aB-31195 | ||
| 040 |
_aDLC _cFUTML _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5823 _b.A7935 2007 |
| 082 | 0 | 0 |
_a659.1 _222 |
| 100 | 1 |
_aApplegate, Edd. _917324 |
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| 245 | 1 | 0 |
_aCases in advertising and marketing management : _breal situations for tomorrow's managers / _cEdd Applegate and Art Johnsen. |
| 246 | 1 | 4 | _aCases in advertising & marketing management |
| 260 |
_aLanham : _bRowman & Littlefield, _cc2007. |
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| 300 |
_axiv, 217 p. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _aLAWAL/B-31195/120517 | ||
| 650 | 0 |
_aAdvertising _vCase studies. _917325 |
|
| 700 | 1 |
_aJohnsen, Art, _d1944- _917326 |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0613/2006014844.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 912 |
_aLAWAL _bLAWAL _cLAWAL |
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| 942 |
_2lcc _cBKS |
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| 949 |
_aIBB LIB, GK _cHF5823.A7935 2007 _d.A7935 2007 _nNC 1 |
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