000 01841cam a2200289 a 4500
999 _c61128
_d61128
001 15573286
003 FUTML
005 20170505093810.0
007 TA
008 090102s2009 nyua grb 001 0 eng
010 _a 2008054877
020 _a9780273716860
037 _aB33968
040 _aFUTML
_cFUTML
_dFUTML
_bENG
050 0 0 _aHD30.4
_b.S28 2009
100 1 _aSaunders, M. N. K.
_914185
245 1 0 _aResearch methods for business students /
_cMark Saunders, Philip Lewis, Adrian Thornhill.
250 _a5th ed.
260 _aNew York :
_bPrentice Hall,
_cc2009.
300 _axxi, 614 p. :
_bcol. ill. ;
_c27 cm.
504 _aIncludes bibliographical references (p. 561-572) and index.
505 0 _aThe nature of business and management research and structure of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report.
590 _aB-33968/EDIMEH/05/05/2017
650 0 _aBusiness
_xResearch.
_913578
650 0 _aBusiness
_xResearch
_xData processing.
_99292
700 1 _aLewis, Philip,
_d1945-
_914186
700 1 _aThornhill, Adrian.
_914187
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
912 _aAustine Edimeh
_bAustine Edimeh
_cAustine Edimeh
942 _2lcc
_cBKS
949 _aIBB Library, GK
_cHD30.4.S28
_d.S28 2009
_nNC1