000			02117cam a2200325 a 4500
001			ocn326531549
003			OCoLC
005			20161128055509.0
008			090817s2010 nyuaf b 001 0 eng
010			_a 2009033152
020			_a9781400068630 (acidfree paper)
020			_a1400068630 (acidfree paper)
020			_a9781588368911 (ebk)
020			_a1588368912 (ebk)
035			_a(OCoLC)326531549
040			_aDLC _cDLC _dBTCTA _dZS3 _dBUR _dYDXCP _dVSS
043			_an-us---
049			_aVSQY
050	0	0	_aHD9710.U52 _bI55 2010
082	0	0	_a338.4/76292220973 _222
100	1		_aIngrassia, Paul.
245	1	0	_aCrash course : _bthe American automobile industry's road from glory to disaster / _cPaul Ingrassia.
250			_a1st ed.
260			_aNew York : _bRandom House, _cc2010.
300			_a306 p., [16] p. of plates : _bill. ; _c24 cm.
504			_aIncludes bibliographical references (p. [283]-291) and index.
520			_aThis is the saga of the American automobile industry's rise and demise, a story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies--once proud symbols of prosperity--through bankruptcy. Pulitzer winner Paul Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? He also describes dysfunctional corporate cultures and Detroit's perverse system of "inverse layoffs." Along the way we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate. Informed by Ingrassia's 25 years of covering the auto industry for The Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, this is a uniquely American and deeply instructive story.--From publisher description.
650		0	_aAutomobile industry and trade _zUnited States _xHistory.
942			_2ddc _cBOOK
999			_c49514 _d49514