Harder, Theodor.

Introduction to mathematical models in market and opinion research : with practical applications, computing procedures, and estimates of computing requirements / (print resources) by Theodor Harder ; [translated from the German by Peter H. Friedlander and Eva H. Friedlander] - Dordrecht : Reidel, c1969 - ix, 194 p. ; 23 cm

B-5755


Marketing--Mathematical models
Public opinion polls

QA76 / .H37 1969