Keegan, Warren J.

Global marketing / (print resources) by Warren J. Keegan and Mark C. Green.- - 5th ed.- - New Jersey: Pearson Prentice Hall, c2008. - xxiv, 643 p. : ill. ; 28 cm.

Includes bibliographical references and index

9780138133863 0138133867

B-29964


Export marketing.

HF1416 / .K43.2008