Ye�sil, Magdalena,  1958- <br/><br/>
Creating the virtual store :  taking your web site from browsing to buying / 
Magdalena Ye�sil. 
 - New York :  John Wiley & Sons,  c1997. 
 - xx, 364 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 353-356) and index. 
<br/><br/><label>ISBN: </label>0471164941 (pbk. : alk. paper) 
<br/><br/><label>Source: </label>B-28188 
<br/><br/><label>LCCN: </label>96032926  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Retail trade--Computer networks.<br/>World Wide Web.<br/>Retail trade surveys--United States.<br/>Consumer behavior--United States.<br/>Internet marketing.<br/>Teleshopping.
<br/><br/><label>LC Class. No.: </label>HF5429.  / .Y47 1997