The total quality corporation : how 10 major companies turned quality and environmental challenges to competitive advantage in the 1990s / Francis McInerney and Sean White.
By: McInerney, Francis.
Contributor(s): White, Sean.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Includes bibliographical references (p. 303-312) and index.
Nissan drives down plant emissions -- Exxon refines its strategy -- Wal-Mart distributes the wealth -- Lufthansa Airlines works smarter -- Hitachi preaches the green gospel -- Alcatel Telecom sends a message -- Howe Sound Pulp and Paper -- Black Photo -- Inter-Continental Hotels -- Buena Vista Winery takes the next step -- Fighting Euro-sclerosis -- Riding the big green tsunami -- Singapore and Hong Kong -- The real information revolution around us -- High stakes for America -- Riding the information-cost curve.
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Shatters the myth that environmental protection and higher profits are incompatible with cases studies from ten corporations where making the environment a priority contributed to creating a competitive edge, higher profits, and growth.
Adult
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