Marketing research : marketing engineering applications / Gary L. Lilien & Arvind Rangaswamy.
By: Lilien, Gary L.
Contributor(s): Rangaswamy, Arvind.
Material type: BookPublisher: Reading, Mass. ; Harlow : Addison-Wesley, 1999Description: vii, 150 p. : ill. ; 26 cm. + 1 computer laser optical disc.ISBN: 0321046471.Subject(s): Marketing research -- Computer programsItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books,Booklets,Workbooks | IBB Library-Gidan Kwano | HF5415.2.L54 1999 (Browse shelf) | nc 1 | Available | 2342114517 |
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HF5415.13.K67 2013 Principles of marketing / | HF5415.13.K67 2013 Principles of marketing / | HF5415.13.W66 2003 The marketing plan : | HF5415.2.L54 1999 Marketing research : | HF5415.3.D45 1960 Sample design in business research / | HF5415.3.D45 1960 Sample design in business research / | HF5415.3.D45 1990 Sample design in business research / |
Disc in pocket inside front cover.
LAWAL/B-32938/090517
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