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Ecological intelligence : how knowing the hidden impacts of what we buy can change everything / Daniel Goleman.

By: Goleman, Daniel.
Material type: materialTypeLabelBookPublisher: New York : Broadway Books, c2009Edition: 1st ed.Description: x, 276 p. ; 25 cm.ISBN: 9780385527828 (trade); 0385527829.Subject(s): Environmentalism -- Economic aspects | Consumer behavior -- Environmental aspects | Environmental responsibility -- Economic aspects | Industries -- Environmental aspects | Environmental protection -- Economic aspects | Consumers | Marketing -- Environmental aspects | Environmental ethics -- Economic aspects | Industries -- Environmental aspectsDDC classification: 333.7
Contents:
The hidden price of what we buy -- "Green" is a mirage -- What we don't know -- Ecological intelligence -- The new math -- The information gap -- Full disclosure -- Twitter and buzz -- Fair and square -- The virtuous cycle -- The chemical stew -- The amygdala goes shopping -- Tough questions -- The perpetual upgrade -- Second thoughts -- Doing well by doing good.
Summary: Explores some of the inconsistencies present in many environmental movements, maintaining that consumers are unaware of the impact of some of the products they purchase and believe them to be environmentally safe.
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Explores some of the inconsistencies present in many environmental movements, maintaining that consumers are unaware of the impact of some of the products they purchase and believe them to be environmentally safe.

Includes bibliographical references (p. 251-265) and index.

The hidden price of what we buy -- "Green" is a mirage -- What we don't know -- Ecological intelligence -- The new math -- The information gap -- Full disclosure -- Twitter and buzz -- Fair and square -- The virtuous cycle -- The chemical stew -- The amygdala goes shopping -- Tough questions -- The perpetual upgrade -- Second thoughts -- Doing well by doing good.

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