The Facebook era : (Record no. 7832)

000 -LEADER
fixed length control field 01869pam a2200373 a 4500
001 - CONTROL NUMBER
control field C1B4160A0C0D41E0ABB145FD110D1B9A
003 - CONTROL NUMBER IDENTIFIER
control field VSN5
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161128051739.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090109s2009 mauab 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2009000872
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780137152223 (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0137152221 (pbk. : alk. paper)
035 ## - SYSTEM CONTROL NUMBER
System control number (IMchF)fol12434449
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn262433512
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency BTCTA
-- YDXCP
-- C#P
-- BWX
-- OCLCA
-- CDX
-- DLC
-- ICrlF
-- VSN5
049 ## - LOCAL HOLDINGS (OCLC)
Holding library VSN5
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.37
Item number .S49 2009
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/72
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Shih, Clara Chung-wai.
245 14 - TITLE STATEMENT
Title The Facebook era :
Remainder of title tapping online social networks to build better products, reach new audiences, and sell more stuff /
Statement of responsibility, etc. Clara Shih ; [foreword by Marc Benioff].
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2009.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 236 p. :
Other physical details ill., map ;
Dimensions 23 cm.
520 ## - SUMMARY, ETC.
Summary, etc. Explains how businesses can use the website Facebook to expand their customer base, transform customer relationships, network with other companies and individuals, and promote their products and services.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The fourth revolution -- The evolution of digital media -- Social capital from networking online -- Social sales -- Social network marketing -- Social innovation -- Social recruiting -- Engage your customers -- Get your message across -- Build and manage your relationships -- Corporate governance and strategy -- The future of social business.
521 2# - TARGET AUDIENCE NOTE
Target audience note Adult
Source Follett Library Resources
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business enterprises
General subdivision Computer networks.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Online social networks.
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Facebook (Electronic resource)
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business enterprises
General subdivision Computer networks.
Source of heading or term sears
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social networking.
Source of heading or term sears
630 07 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Facebook (Electronic resource)
Source of heading or term sears

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