Powers of persuasion : (Record no. 69804)

000 -LEADER
fixed length control field nam a22 7a 4500
001 - CONTROL NUMBER
control field 15162746
003 - CONTROL NUMBER IDENTIFIER
control field FUTML
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190903143848.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190903s xxua|||gr|||| 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008004129
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA858605
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 014595347
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780199228010
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0199228019
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn191846930
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)191846930
037 ## - ACCESSION NUMBER
Accession NUmber B-40329
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency FUTML
Language of cataloging ENG
043 ## - GEOGRAPHIC AREA CODE
Geographic area code e-uk---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5813.G7
Item number .F64 2008
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.10941
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Fletcher, Winston.
9 (RLIN) 31311
245 10 - TITLE STATEMENT
Title Powers of persuasion :
Remainder of title the inside story of British advertising : 1951-2000 /by
Statement of responsibility, etc. Winston Fletcher.
Medium Book
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford ;
-- New York :
Name of publisher, distributor, etc. Oxford University Press,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent vii, 288 p., [16] p. of plates :
Other physical details col. ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. [256]-265) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note 1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future.
590 ## - LOCAL NOTE (RLIN)
Accession/Initials/Date of Entry B-40329/kasim/3/9/19
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
Geographic subdivision Great Britain
General subdivision History
Chronological subdivision 20th century.
9 (RLIN) 31312
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
912 ## - Cataloguer Details
Cataloguer Details Kasim, M.B.
Keyed by Kasim, M.B.
Verified By Dogara
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books,Booklets,Workbooks
949 ## - Local Processing Information
Book Location IBB Library, Gidan kwano
Cutter Number .F64
Barcode Number 2342137227
Copy Number NC1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Inventory number Full call number Barcode Date last seen Copy number Price effective from Koha item type
          IBB Library-Gidan Kwano IBB Library-Gidan Kwano 2019-09-03 Local Purchase B-40329 HF5813.G7.F64 2342137237 2019-09-03 nc1 2019-09-03 Books,Booklets,Workbooks
          IBB Library-Gidan Kwano IBB Library-Gidan Kwano 2019-09-03 Local Purchase B-40326 HF5813.G7.F64 2342137227 2019-09-03 nc2 2019-09-03 Books,Booklets,Workbooks
          IBB Library-Gidan Kwano IBB Library-Gidan Kwano 0000-00-00 Local Purchase B-40327 HF5813.G7.F64 2342137899 2019-10-31 nc3 0000-00-00 Books,Booklets,Workbooks
          IBB Library-Gidan Kwano IBB Library-Gidan Kwano 0000-00-00 Local Purchase B-40328 HF5813.G7.F64 2342137911 2019-10-31 nc4 0000-00-00 Books,Booklets,Workbooks