Mytton, G.

Media Audience Research: A Guide for Professionals/ (Print resources) By Graham Mytton, Peter Diem and Piet-Hein Van Dam,- - New Delhi: Sage Publications Limited, c2016. - xvi,281p.: illus. 24cm.

Includes bibliography and index

9789351506430

B-0048047-0048048


Mass Media--Research- Methodology

P91.3 / .M73