Oliver, Sandra.

Public relations strategy / Print Sandra Oliver. - 3rd ed. - London ; Philadelphia : Kogan Page/CIPR, 2010. - xvi, 188 p. : ill. ; 24 cm. - PR in practice series .

Published in association with the Chartered Institute of Public Relations.

Includes bibliographical references (p. 171-180) and index. Includes web resources.

9780749456405 074945640X

B-40092

2009020214


Public relations.

HD59 / .O44 2010